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IBM M2020-229 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Solution Positioning & Differentiation | 30% | - Competitive positioning of SPSS solutions
|
| Topic 2: SPSS Product Portfolio Overview | 25% | - SPSS solutions and capabilities
|
| Topic 3: Target Markets & Customer Needs | 25% | - Industry applications of SPSS
|
| Topic 4: Selling & Licensing Fundamentals | 20% | - IBM licensing models and support offerings
|
IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:
1. Which user is most likely to use the automated modeling feature of SPSS Modeler?
A) Professional statistician
B) Business executive
C) IT manager
D) Business analyst
2. Which SPSS product family is used primarily to test hypotheses that researchers already have in mind?
A) Data Collection
B) Statistics
C) Modeling
D) Deployment
3. What is the main purpose of segmentation algorithms in SPSS Modeler?
A) To discover linked purchases and other occurrences.
B) To prepare a data set for optimal modeling.
C) To reduce data to a simpler form.
D) To divide the market or customer base into groups.
4. A research group is looking to branch out from their traditional paper surveys into other technologies. What is NOT one of the many survey types supported in SPSS Data Collection?
A) In person
B) Interactive voice response
C) Text message
D) Smartphone application
5. A customer wants to optimize their data for simpler, more accurate, and faster models. Which family of algorithms/techniques best meets their needs?
A) Reduction
B) Segmentation
C) Classification
D) Association
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: B | Question # 3 Answer: D | Question # 4 Answer: D | Question # 5 Answer: C |








